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As carbon labeling becomes more and more mainstream, Stockholm-based startup Klimato closed 6.5 million Swedish kronor (around US $ 785,000) in a recent round of investment. The capital will be used to fuel the company’s growth and the expansion of its software that helps catering businesses such as restaurants and caterers calculate the climate impact of their dishes and label their meals on carbon.
Klimato, the startup providing its smart climate labeling platform for food companies, raised 6.5 million SEK (approx. 785,000 USD) during a recent round table. The funding saw the participation of a number of local Swedish investors, including government-backed venture capitall Almi Invest, leader of the tour with its contribution of SEK 2.9 million (approximately USD 350,000).
The Swedish startup says the funds will mainly be used to continue developing its technology and software, enabling “smart climate labeling” for its customers. Founded in 2017 by CEO Anton Unger, the company’s user-friendly online tool enables restaurants and caterers to calculate and communicate the climate impact of their meals.
It also provides restaurants with information on its overall climate footprint, changes over time, and comparisons between different outlets in a chain or seasonal menus. Klimato hopes that giving food companies information about the carbon footprint of their meals will allow them to make lasting changes over time and reduce emissions from their dishes.
It offers a service similar to the Helsinki-based startup Biocode Impact, whose computer software enables companies to identify ways to decarbonize their food production and reliably measure the climate impact of their food products. My Emissions, meanwhile, aims to help food blogs label their recipes when it comes to carbon.
Other properties of Klimato’s software include climate goal setting and sustainability reports, aimed at their customers, investors and other stakeholders. Some of the clients that Klimato has worked with include the restaurant giant Sodexo, and a number of Swedish restaurants like Bastard Burgers, Oh PokÃ©, Filmhuset Cream and Degrading.
Since working with Klimato, Bastard Burgers, now Sweden’s fastest growing burger chain, has seen sales of its climate-smart meals drop from 7% to 28%. CrÃ¨me Filmhuset has succeeded in reducing the carbon footprint of its meals by 29%.
Klimato’s funding announcement comes as carbon labeling in food is becoming a growing trend in the food industry, especially as companies seek to attract increasingly climate-conscious customers who begin to couple their individual imprint with what is on their plates.
SaladStop recently became the first restaurant chain in Asia to begin labeling their entire menu carbon, following the same move by Just Salad, a pioneer in the US restaurant industry. .
Carbon labeling has also become popular on retail food products, such as the British plant-based natural energy drink Tenzing, Upfield, the maker of plant-based dairy-free spreads like Flora and Becel, and the old meatless brand Quorn.
The latest to join the list is the animal-free ice cream brand Brave Robot, whose true lactose-free dairy products are made from Perfect Day’s precision fermentation whey protein. Brave Robot’s ice cream will now include not only production-related emissions, but also a QR code allowing customers to learn more about the brand’s sustainability practices.
All images are courtesy of Klimato.