EMEA Daily: AstroPay launches affiliate program


In today’s major Europe, Middle East and Africa (EMEA) news, UK-based online payments company AstroPay has launched a new affiliate program, Israeli startup Shopic smart grocery carts raised $35 million in Series B round and more.

Capify announces £40m fund in response to struggling UK SMEs

Capify, a UK-based small and medium-sized enterprise (SME) specialist lender, has announced a £40 million ($48.3 million) fund for businesses in need of a lifeline or who wish to invest and develop.

UK SMEs have been hit hard by inflation and many have struggled to secure finance from traditional lending sources. Funding of up to £500,000 will be open to SMEs, with the offer triggered by growing concerns over access to finance, rising prices along the supply chain and some SMEs’ aims to boost businesses sales and increase hiring despite these conditions.

AstroPay launches affiliate program

London-based online payments company AstroPay has launched a new affiliate program, with the FinTech teaming up with other brands and content creators to help promote its global services.

Affiliate partners will be able to access special offers allowing them to generate revenue on an ongoing basis for each new user who joins the payment platform through their channel, the company said in a press release. The program offers a commission of up to 20% of revenue generated from referrals.

How loyalty programs can help UK shoppers fully embrace mobile-assisted retail experiences

UK consumers are 16% less likely than those in other countries to use their smartphone when shopping, according to a recent PYMNTS report looking at digital shopping habits in the UK

However, UK consumers are bucking the trend in a category of smartphone-assisted in-store shopping: when asked if they use mobile devices to earn loyalty rewards, 9.2% of British respondents answered yes. This could provide retailers with the ability to reach consumers in new ways and encourage shoppers to pick up their phones.

Sesami acquires Planfocus to expand its cash optimization offering

Global cash ecosystem integrator Sesami Cash Management Technologies has acquired Planfocus, a German provider of artificial intelligence (AI)-based cash optimization software.

Sesami said the acquisition will broaden its customer portfolio and broaden its cash optimization offering for its existing customers. Planfocus’s cash optimization software solutions help reduce logistics spend and cash holding costs and optimize processes, the companies said in a press release.

Shopic pockets $35 million for Smart Cart Grocery Tech

Shopic, a Tel Aviv-based grocery tech startup, raised $35 million in a Series B funding round to expand its global reach and continue to develop its technology.

The company has built an artificial intelligence (AI) powered clip-on device that turns shopping carts into smart carts. Its technology has already been deployed in grocery stores and supermarket chains in Europe, America and Israel, giving shoppers a simpler experience.

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About: Results from PYMNTS’ new study, “The Super App Shift: How Consumers Want To Save, Shop And Spend In The Connected Economy,” a collaboration with PayPal, analyzed responses from 9,904 consumers in Australia, Germany, UK and USA. and showed strong demand for one super multi-functional app rather than using dozens of individual apps.


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