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South Florida’s business community of professionals will travel to Key West August 18-21 for a gathering of professionals in paradise. FLORIDA KEYS NEWS BUREAU / Contribution

Every South Florida business owner understands the importance of their local chambers of commerce, business guilds, networking events, and word of mouth referrals. And Key West organizations serve their members and communities well.

Now, the networking group known as South Florida Professionals wants to enhance, amplify, and expand the reach, impact, and possibilities of Florida businesses and the professionals who lead them.

Miami business owners Andy and Vanessa Rodriguez started the networking group during the pandemic, “but really, it ended up working in our favor,” Andy said on July 27. pages, recommendations from other members, and specialized discussions for certain types of businesses, especially during COVID.

According to the group’s website, “South Florida Professional was developed to help business owners thrive during the pandemic. We have redefined traditional networking for South Florida business owners by providing a unique and interactive platform for networking and learning. Members create complete profiles that include contact information, social media accounts, video presentations, images, and more. By leveraging technology to create business opportunities throughout South Florida, we provide a business networking platform that transcends distance and allows business owners to connect 24/7. 7 days a week, to engage and build relationships with other South Florida professionals.

The group expanded south last year with the arrival of Key West restaurateur Bill Lay.

“We wanted to hear from every restaurant in South Florida to see what they were doing and how they were doing and what we could do to help,” Rodriguez said. “Our goal is very, very simple: to connect people so they can do business on a larger scale. South Florida professionals are different. We focus on people first. We build relationships and business follows.

The group now has more than 9,500 members on its Facebook page and will travel to Key West next month for its second annual Professionals in Paradise, a weekend of events, cocktails and personal introductions for improvement. professional in the southernmost town.

The event takes place August 18-21 and includes a variety of participation packages. For more information, visit southfloridaprofessionals.com and pipkw.com.

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